The Hidden Cost of 'Just Create an Account'

When you ask clients to create an account, you're introducing unnecessary friction that wastes time, costs money, and reduces engagement. Here's the core issue:

  • 15–20 minutes wasted per client: Account setup, email verification, and password resets add up.
  • 40–60% abandonment rates: Many clients quit before providing feedback.
  • $6,000–$12,000 annual losses: Teams lose hours chasing feedback instead of focusing on productive work.

The solution? Loginless feedback tools. These systems eliminate account creation entirely, letting clients provide input in under 4 minutes. The result? 90%+ open rates, 60%+ completion rates, and significant time and cost savings.

If you're tired of delays, missed feedback, and wasted resources, it's time to rethink your approach. Stop letting account creation slow you down.

The True Cost of Account Creation: Time, Money, and Lost Feedback

The True Cost of Account Creation: Time, Money, and Lost Feedback

What Account Creation Actually Costs Your Clients

Requiring clients to create an account before giving feedback may seem harmless, but it’s a time-consuming process that eats up 15–20 minutes of their day. This extra step often discourages participation, reducing the number of valuable reviews your team receives.

The Time Breakdown: 15-20 Minutes Per Client

Here’s what happens when a client clicks your feedback link:

Initial setup takes 3–5 minutes. Clients fill out forms, choose usernames, and wrestle with strict password rules. It’s no surprise that 84% of consumers report password fatigue from juggling too many credentials. Those password requirements you think are adding security? They’re actually the top complaint about account creation.

Email verification adds another 2 minutes. Clients have to leave the platform, hunt for the verification email (often buried in spam), click the link, and then return. This interruption often breaks their focus, making it easy to abandon the process.

Password resets take 5 minutes. When clients forget their login details, resetting passwords becomes another hurdle. 42% of users abandon tasks when forced to reset passwords, and 76% give up entirely if the process feels too complicated.

Re-learning the tool takes 5 minutes per project. Each time clients revisit the platform, they may need to spend time reorienting themselves with its navigation.

40-60% of Clients Abandon Account Creation

The numbers don’t lie: 40% to 60% of clients never finish creating an account. If you send feedback requests to 10 clients, only 4–6 will make it through to leave a review.

Why do so many quit? 23% of users abandon a site simply because they’re required to create an account before completing their task. Clients want to provide feedback, not deal with yet another login. As Raluca Budiu from Nielsen Norman Group puts it:

"Demanding that users register or log in before they can use an app or see website information has high interaction cost and defies the reciprocity principle."

The situation worsens on mobile devices, where 85.65% of users abandon lengthy processes. And here’s a striking parallel: 82% of consumers have walked away from a purchase because the registration process was too frustrating. While your feedback request isn’t a purchase, the psychology is the same. Clients weigh the effort required against the perceived benefit, and often, the “cost” of account creation outweighs the value of providing feedback.

When clients abandon the process, your feedback loop suffers. You lose half of your potential reviewers before they even start. This means fewer insights, more revision rounds, delayed projects, and clients who feel unheard - all because they couldn’t get past your registration barrier. On top of that, your team ends up spending more time chasing feedback, adding to the overall inefficiency.

How Much Time Your Team Loses Chasing Feedback

When clients hit a wall at the registration step, the fallout doesn’t stop there. Your team ends up spending hours of unbillable time on follow-ups, clarifications, and damage control. This isn’t just about missed feedback - it’s about time and money slipping through the cracks.

Follow-Up Emails and Tool Explanations: 1-2 Hours Per Project

Every abandoned account sets off a chain reaction of unproductive tasks: 10-15 minutes for reminder emails, another 5-10 minutes explaining the tool, and at least 30 minutes chasing overdue feedback. Add it all up, and you’re looking at 1-2 hours per project - time that could’ve been spent on actual work.

"Delayed feedback isn't just a scheduling headache; it's a direct hit to the bottom line. Every hour a project is on hold is an hour that could be spent on a new, billable task".

These hours aren’t just frustrating - they’re expensive. Multiply that wasted time by every client who struggles with registration, and the cost becomes glaring. That’s time your team could be dedicating to creative, revenue-generating work instead of chasing down feedback.

The Dollar Cost: $6,000-$12,000 Per Year

When you put a dollar value on those lost hours, the numbers speak for themselves. With a billing rate of $100/hour, those 1-2 hours of overhead translate into $100-$200 per project. If your team handles five projects a month, you’re losing $500-$1,000 monthly just dealing with these issues. Over the course of a year, that adds up to $6,000-$12,000 - gone.

And that’s not all. Companies already spend $375 per employee per year on password-related help desk issues alone. For your team, these costs multiply with every client interaction.

"If you only quantify one thing, quantify the Cost of Delay".

Every stalled hour doesn’t just hold up progress - it delays revenue.

How Loginless Feedback Solves the Problem

Streamlining client feedback can save both time and money, and one way to do that is by eliminating the need for accounts altogether. BoastImage’s loginless feedback system allows clients to simply click a unique link, review your work, and leave comments - all in under four minutes. No passwords, no email verifications - just straightforward feedback. This matters because 66% of consumers expect to complete online tasks within that timeframe.

This approach doesn’t just make things easier - it significantly increases engagement. Without the hassle of creating accounts, over 90% of clients open feedback links, and more than 60% leave comments. Compare that to the traditional method, where 40–60% of users abandon the process during account creation. With more clients actively participating, fewer projects hit delays, and your team spends less time on follow-up emails and explanations.

By removing account-related friction, you can save 1–2 hours per project - time that can be redirected to billable work. This method not only boosts client participation but also improves overall efficiency.

90%+ Open Rates and 60%+ Completion Rates

Traditional feedback tools often create a "first-login crisis", where 40–60% of users fail to return after creating accounts because they don’t see immediate value. Loginless systems bypass this entirely by giving clients instant access to what they care about most: your work.

With a unique link, clients can view your designs, images, or PDFs directly - no detours through registration forms. This simplicity leads to over 90% click-through rates and ensures clients can dive straight into reviewing and commenting.

This preference for simplicity isn’t surprising. Studies show that 43% of people prefer guest-style interactions because they’re quicker and less intrusive. In a world where password fatigue is all too real, this frictionless process is a welcome change.

Save 1–2 Hours Per Project, $6,000–$12,000 Per Year

The time saved with loginless feedback translates directly into financial benefits. Eliminating 1–2 hours of follow-ups and explanations per project can save $100–$200 per project if you bill at $100 per hour. For a business handling five projects a month, that’s $500–$1,000 in savings each month - or $6,000–$12,000 annually. These aren’t hypothetical numbers - they’re real savings that can be reinvested or added to your bottom line.

The savings don’t stop there. Companies spend an average of $375 per employee annually on password-related support. By removing passwords from the equation, these costs vanish entirely.

BoastImage’s system ensures security by using unique, obfuscated links that only the intended recipients can access. This means clients enjoy seamless access and faster feedback cycles, while your team reclaims valuable time. It’s a win for everyone involved.

Case Study: Small Agency Saves 7.5 Hours Per Month

A small agency managing five active projects used to spend 10 hours each month chasing client feedback through traditional methods. Things changed dramatically when they adopted BoastImage's loginless system. With this approach, clients could simply click a link to provide feedback - no need for passwords, tutorials, or follow-up emails. As a result, the time spent on feedback dropped to just 2.5 hours per month. It’s a clear example of how removing the hassle of account creation can significantly reduce non-billable hours.

Before vs. After: From 2 Hours to 30 Minutes Per Project

This scenario highlights the hidden costs of outdated feedback processes and the efficiency of a loginless system. Previously, each project required 2 hours of non-billable time for follow-ups and explaining tools. With five projects running at once, that added up to a hefty 10 hours every month.

After switching to BoastImage, the time spent per project plummeted to just 30 minutes. Clients could immediately access the work, leave their comments, and the team received notifications in real time. This shift saved 1.5 hours per project - cutting the time from 2 hours to 30 minutes. Across five projects, the agency regained 7.5 hours of billable time every month, translating to a monetary value of $750–$1,500, depending on their rates.

Conclusion: Stop Losing Money on Account Creation

The stats are crystal clear. Requiring account creation for client feedback is driving users away. A staggering 87% abandon the process due to login issues, 84% struggle with password fatigue, and 23% drop out entirely because they’re forced to register. Meanwhile, your team spends 1–2 hours per project chasing clients stuck in the process or giving up altogether. At $100 per hour, that’s $6,000–$12,000 a year wasted on unproductive overhead - time and money that bring no value to you or your clients.

This makes one thing clear: a smoother, hassle-free solution isn’t optional - it’s necessary. That’s where BoastImage’s loginless feedback comes in. With this system, clients simply click a link, leave their comments, and move on. No passwords. No verification emails. The result? Over 90% open rates and more than 60% completion rates, saving your team hours and ensuring clients respond quickly.

So, the decision is simple: keep losing time and money on follow-ups and password resets, or switch to a system where feedback flows effortlessly. Try it free today and take back the time you’ve been losing to unnecessary hurdles.

FAQs

How do tools without login requirements enhance client engagement?

Tools that skip the need for logins make it much easier for clients to engage. Why? They remove the hassle of creating accounts, managing passwords, and verifying emails - steps that often drive users away. In fact, studies show that 40-60% of users abandon processes that require these steps.

By cutting out these frustrations, login-free feedback tools boast impressive results: open rates exceeding 90% and completion rates over 60%. This streamlined process not only saves time but also encourages more clients to share their feedback quickly and without hesitation, ensuring steady and reliable participation.

What are the financial advantages of using a loginless feedback system?

Switching to a loginless feedback system can help cut costs while streamlining client interactions. By removing the need for account creation, clients are more inclined to share feedback quickly. This reduces the need for follow-up emails, minimizes time spent clarifying tools, and speeds up project timelines.

For instance, if you save 1-2 hours of follow-up work per project at a $100/hour rate, that's $100-$200 saved per project. Multiply that by five projects a month, and you're looking at $500-$1,000 saved. Over the course of a year, this translates to $6,000-$12,000 in reduced overhead - freeing up resources to focus on delivering results instead of managing avoidable delays.

Why do so many clients abandon the account creation process?

Clients frequently walk away from the account creation process because it feels like an unnecessary hassle. Tasks such as creating and remembering passwords, verifying email addresses, and filling out extra fields interrupt their main objective. This makes the process seem overly complicated and a waste of time.

These obstacles often lead to frustration, with research revealing abandonment rates reaching up to 87%. The more steps you put between users and their goal, the less likely they are to follow through - hurting your ability to gather feedback and slowing down project progress.

Ready to Get Client Feedback Without Friction?

See how BoastImage eliminates account creation barriers: Explore Our No-Login Solution

Related Blog Posts